If your cover letter isn’t producing the results that you want, then it may be time to give it a re-write and try a new strategy. Your goal is to catch the hiring manager’s attention. The way to do this is by writing an opening line that will grab their attention.
Mention your Job Title and a Few Accomplishments
As an accomplished Administrative Assistant for ABC Company, I handled the day-to-day correspondence, recordkeeping, and travel arrangements for accompany with 200+ employees. Recruited in 2008, my goal has been to keep office operations running smoothly, and I succeeded in doing this.
Show them you are a Good Fit for their Job Opening
I am a veteran Project Manager with extensive experience in the designing, planning, budgeting, staffing, and on-site supervision of new projects and software systems implementation. With 17+ years in project management, I bring to ABC Company value-added expertise in… Then list some bullets that show your areas of expertise.
As an accomplished IT manager, I possess broad experience in emerging, high-tech and well-established technologies. Unlike other IT professionals, my focus has not been limited to just systems design, but includes programming as well. Highlights of my career include… then bullet a list of your accomplishments.
Tell them You Can Meet their Needs
For example, if you are in sales, try something like this: Establishing good rapport with customers is what I do best. As a sales associate, I have consistently increased sales and customer satisfaction through my ability to cultivate first-class sales solutions and promote professional excellence. Highlights of my career that may be of interest to you include… Then bullet some results to show your sales ability.
Make it Short and Sweet
Remember, your cover letter should be a brief introduction that demonstrates your fit for the position you are applying for, and that engages the employer’s interest. Don’t tell your whole life story. Keep it simple and short. You want to grab the reader’s attention and communicate information that shows him or her that you have the skills to meet the needs of their job.
Try your hand at creating your own unique and attention-grabbing opening line and you should see better results from your cover letter.