Preparing for your workforce development orientations takes a lot of forethought, planning and follow-through. Your goal is to conduct a meeting that provides your customers with the information they need to begin this journey, and to gather the information you need to go on this journey with them. You want to be clear, concise and…   Click to read the full article

In your role as a workforce development professional, you probably conduct orientations with your new customers on a regular basis. Great first impressions are anchored by a well-prepared meeting, which is all about communication—providing the required content in a clear, concise and respectful way. The seven key strategies identified in this article will guide you…   Click to read the full article

Like most of us, you entered this field because you had a genuine desire to help your customers move forward and advance in their careers or education. When times are good, you feel energized and passionate. But during times of limited resources, there’s a shift from client-centered services to a focusing on performance outcomes, which…   Click to read the full article

One of the first marketing basics we learn is putting yourself in the shoes of your target audience. This is called the WIIFM factor or the “What’s In It for Me Factor.” More than knowing about you and your organization, businesses want to know how you can benefit their bottom line. Will you give them…   Click to read the full article

As a workforce development professional, one of your primary roles is to build strong relationships with employers. How do you do this? By learning their “language.” It’s essential that you be able to communicate with businesses using terminology they understand and appreciate. Language isn’t simply about concepts and ideas; it represents an attitude and way…   Click to read the full article